The agreement that governs your use of ALIFF. Please read it carefully and keep a copy for your reference.
Effective as of 07/09/2026
The ALIFF application and the website at https://aliff.app/ (the “Platform” or “Site”) are operated by ALIFF LLC (“ALIFF”). ALIFF is offered on the condition that you as the user of the Platform (“you” or “your”) accept these Terms & Conditions (“Terms”) without modification. Your use of ALIFF constitutes your agreement to these Terms. ALIFF is a mobile application that provides AI-powered personal styling for modest fashion. You upload photographs of your clothing and wardrobe items, and the application generates outfit suggestions, performs color analysis, identifies gaps in your wardrobe, and provides a calendar for outfit planning. Access to certain features is provided through paid subscription plans, which may include a free trial period.
ALIFF operates the Platform to provide you with the ALIFF mobile application that provides AI-powered personal styling for modest fashion; you may upload photographs of your clothing and wardrobe items, and the application generates outfit suggestions, performs color analysis, identifies gaps in your wardrobe, and provides a calendar for outfit planning. Access to certain features is provided through paid subscription plans, which may include a free trial period (collectively, the “Services”).
ALIFF’s styling outputs are generated by artificial intelligence and are provided for informational and inspirational purposes only. They are suggestions, not professional advice, and may be inaccurate, incomplete, or unsuitable for your needs. You are responsible for your own choices, and ALIFF does not guarantee any outcome.
Your use of ALIFF is subject to ALIFF’s Privacy Policy, which explains our data practices, including how we obtain your consent before collecting modesty-related preferences. ALIFF’s Privacy Policy is available at https://aliff.app/privacy.html and these Terms are available at https://aliff.app/terms.html.
Visiting ALIFF or sending us emails constitutes electronic communications. You consent to receive electronic communications from us, and you agree that all agreements, notices, disclosures, and other communications we provide electronically satisfy any legal requirement that such communications be in writing.
You are responsible for maintaining the confidentiality of your account and for restricting access to your device, and you accept responsibility for all activities under your account. You may not assign or transfer your account. ALIFF is not responsible for third-party access resulting from theft or misappropriation of your account. ALIFF reserves the right to refuse or cancel service, terminate accounts, or remove or edit content in its sole discretion.
ALIFF is intended for users 18 years of age or older. At signup you confirm, by checking the box, that you are 18 or older and that you accept these Terms. We do not knowingly collect personal information from anyone under 18.
You upload photographs of your clothing and wardrobe items (“Your Content”). You retain ownership of Your Content. You grant ALIFF a limited license to process and use Your Content solely to provide the service to you, for example, to build your digital closet and generate your styling recommendations. You confirm that you have the right to upload Your Content and that it does not infringe anyone’s rights. ALIFF does not collect photographs of your face or body.
The fees for the Services are set forth here: https://aliff.app/plans.html. The fees you must pay in exchange for the Services constitute the “Fees.” The Fees will be automatically billed to your account immediately following any trial or promotional period and then after will be billed automatically on a monthly or annual basis in accordance with the method of payment and plan selected through the Platform, as further described on the plans page linked above.
By providing your Payment Method to ALIFF, you authorize ALIFF and/or our third-party payment processor to charge your Payment Method the then-effective rate. If your Payment Method cannot be authorized or is otherwise in error, we may suspend or cancel the Services. In the event of such failure of your Payment Method, we may take reasonable steps to retry your Payment Method. We may contact you to reconfirm or update your Payment Method. We are not responsible for any fees incurred by you when charging or retrying your Payment Method, including but not limited to overdraft fees.
We use a third-party payment service to process your Payment Method. We do not receive, store, or process your Payment Method. By submitting your Payment Method through the Platform, you agree that we may use a third party to receive, store and process your Payment Method. You further agree that we will not be responsible for any failures of the third party to adequately protect your Payment Method and other information in such third party’s possession. You agree that your provision of your Payment Method and other information to such third party is subject to the conditions of the third-party payment service provider’s terms of service and privacy policy, and by providing your Payment Method and related information you agree to such third party’s terms and conditions of service. You acknowledge that we may change the third-party payment service and move your information to other service providers that encrypt your information using industry standard security technology.
The Services, including subscriptions, are purchased and billed through the Apple App Store and Google Play Store and are subject to those platforms’ billing, cancellation, and refund policies. You may cancel at any time through the Settings menu in the application or through your App Store / Play Store account. If you cancel, you retain access until the end of the current billing period, after which the subscription will not renew. We do not provide refunds for partial subscription periods or unused time; refund requests for store purchases must be directed to Apple or Google. If you are in a free trial, you may cancel before it ends to avoid being charged; if you do not, your selected plan begins and you are billed according to its terms. Upon cancellation, your wardrobe data, outfit history, and style profile are retained for 90 days for reactivation, then permanently deleted.
From time to time, ALIFF may offer free trials or modify the Fees for the Services, provided that no modifications will be effective without prior notice.
By using ALIFF’s Platform and Services, you agree that you will not violate any law, contract, intellectual property, or other third-party right or commit a tort. You also agree that you are solely responsible for your conduct when accessing or using the Platform and Services. You agree that you will abide by these Terms and refrain from:
You are granted a non-exclusive, non-transferable, revocable license to access and use ALIFF strictly in accordance with these Terms. You warrant that you will not use the Site for any unlawful or prohibited purpose, and you may not use it in any way that could damage, disable, overburden, or impair the Site or interfere with another party’s use. You may not obtain materials or information through means not intentionally made available. All content in the service, including text, graphics, logos, images, the compilation thereof, and the software, is the property of ALIFF or its suppliers and is protected by copyright and other intellectual property laws. You agree to abide by all proprietary notices and not to modify, publish, transmit, reverse engineer, sell, create derivative works from, or otherwise exploit any content except for your personal use, without ALIFF’s express written permission. You acquire no ownership rights in any protected content.
Pursuant to The Digital Millennium Copyright Act of 1998 (the “DMCA”), if you believe your work has been copied in a way that constitutes copyright infringement, or your intellectual property rights have otherwise been violated, please provide a notice containing all of the following information to our Copyright Agent:
Our Copyright Agent for Notice of Claims of copyright infringement on the Platform may be reached by email at info@aliff.app. You may be held accountable for damages (including costs and attorneys’ fees) for misrepresentation or bad faith claims regarding the infringement of any Content found on and/or through the Platform.
Everyone who uses the Platform is expected to treat others as they would in real life, communicate politely and with respect, and respect user privacy. Failure to comply with these user guidelines may result in your removal from the Platform, regardless of your method of use or prior payment for access or use.
Posting and/or sharing of private, copyrighted, trademarked, or trade-secret-protected content on the Platform is prohibited. Deliberate misrepresentations, including of one’s identity and affiliation(s), are prohibited. Defamatory, obscene, indecent, and pornographic content are prohibited; similarly, content promoting violence is also prohibited. You will not impersonate or attempt to impersonate ALIFF LLC, an ALIFF LLC employee, another user, or any other person or entity (including, without limitation, by using email addresses or unique identifiers associated with any of the foregoing).
If you find inappropriate content or behavior, please alert the ALIFF team at info@aliff.app. ALIFF reserves the sole and absolute right to deny violators of these Terms access to the Platform and associated Services, and to remove content that violates the community guidelines.
You may connect your ALIFF account using Google or Apple Sign-In. By doing so, you consent to the release of information from those providers in accordance with your settings on those services. The Site may contain links to third-party sites that ALIFF does not control; ALIFF is not responsible for their content, and inclusion of any link does not imply endorsement.
ALIFF is controlled and operated from within the USA. If you access the service from outside the USA, you are responsible for compliance with local laws.
You agree to indemnify, defend, and hold harmless ALIFF, its officers, directors, employees, agents, and third parties from any losses, costs, liabilities, and expenses (including reasonable attorney’s fees) relating to or arising out of your use of or inability to use the Site or services, your violation of these Terms, your violation of any third-party rights, or your violation of any applicable laws. ALIFF reserves the right to assume the exclusive defense and control of any matter subject to indemnification by you.
If the parties cannot resolve a dispute arising out of or concerning these Terms, the dispute shall be resolved only by final and binding arbitration under the Federal Arbitration Act, conducted by a single neutral arbitrator administered by the American Arbitration Association (or a similar service selected by the parties), applying the procedural and substantive laws of Texas, in a mutually agreed location. The arbitrator’s award is final and may be entered in any court with jurisdiction. The prevailing party is entitled to recover its costs and reasonable attorney’s fees. The parties agree to arbitrate all disputes and claims relating to these Terms, including tort claims. The scope and enforceability of this provision shall be determined by the arbitrator. This provision survives termination of these Terms.
Any arbitration will take place on an individual basis; class arbitrations and class/representative/collective actions are not permitted. The parties agree that a party may bring claims against the other only in each’s individual capacity, and not as a plaintiff or class member in any putative class, collective, or representative proceeding. Unless both parties agree otherwise, the arbitrator may not consolidate more than one person’s claims or preside over any representative or class proceeding.
To the maximum extent permitted by law, all information, software, products, services, and related graphics on the Site are provided “as is” without warranty or condition of any kind, and ALIFF LLC and/or its suppliers disclaim all warranties and conditions, including all implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. To the maximum extent permitted by law, in no event shall ALIFF LLC and/or its suppliers be liable for any direct, indirect, punitive, incidental, special, or consequential damages, or any damages whatsoever including loss of use, data, or profits, arising out of or connected with the use or performance of the Site or services. Because some jurisdictions do not allow the exclusion or limitation of liability for consequential or incidental damages, the above may not apply to you. If you are dissatisfied with any portion of the Site or these Terms, your sole and exclusive remedy is to discontinue using the Site.
ALIFF reserves the right, in its sole discretion, to terminate your access to the Site and related services at any time, without notice. To the maximum extent permitted by law, this agreement is governed by the laws of the State of Texas, and you consent to the exclusive jurisdiction and venue of courts in Texas for all disputes arising out of or relating to use of the Site that are not subject to arbitration pursuant to the Arbitration section of this agreement. No joint venture, partnership, employment, or agency relationship is created by this agreement. If any part of this agreement is found invalid or unenforceable, that provision will be superseded by a valid, enforceable provision that most closely matches the original intent, and the remainder will continue in effect. These Terms are written in English.
ALIFF reserves the right, in its sole discretion, to change these Terms. The most current version supersedes all previous versions. We encourage you to review the Terms periodically.
ALIFF LLC2701D W 15th Street, PMB 2024
Plano, Texas 75075
Email: info@aliff.app